our values

OM FOR ORGANIC

We use proud to say that 70% or our collection is currently made from Organic Cotton and we strive to be 100% Organic by the end of 2020. Thoughtful fabrics like Organic Cotton are kinder to you because the fabric is softer and kinder to your skin. Organic Cotton also has a lower impact on the environment because it doesn’t need as much water or harmful chemicals as conventional cotton. Plus it’s biodegradable so creates less waste going to landfill.

HAND PRINTED WITH LOVE

We organically print everything by hand here in the UK and we only use small environmentally friendly Independent companies that we have a personal relationship with. You will find in every facet of our production, a friendly and nice person who takes the quality and ethical principles of our manufacturing as seriously as we do.

SMALL FOOTPRINT

We like to make lots of new and exciting Collections but we often make our designs Limited edition runs only. This keep our production lines small which in turn keeps our footprint small. So if you see something you love, grab it before its gone forever.

PLANET FRIENDLY PACKAGING

We like to think we go the extra mile to make your packaging oh so pretty and also 100% planet friendly. We avoid plastic and use compostable mailers and our own recyclable tissue paper. Even our stickers are recyclable. What’s not to love?

OUR BIGGER CAUSE

We exist so that we can spread our love a little further. Our commitment to Animal Aid India is the driving force behind this business. Our OM FOR ANIMALS scheme takes a percentage from every sale and donates it to our furry friends across the world*